vanderwal.net

Reading Information and Patterns

The past few weeks and months the subject of reading, analysis, and visualization have been coming up a lot in my talking and chatting with people. These are not new subjects for me as they are long time passions. Part of the discussion the past few weeks have been focussed on what is missing in social bookmarking tools (particularly as one's own bookmarks and tags grows and as the whole service scales) as wells as group discussion monitoring tools, but this discussion is not the focus of this post. The focus is on reading, understanding, and synthesis of information and knowledge.

Not that Reading

I really want to focus on reading. Not exactly reading words, but reading patterns and recognizing patterns and flows to get understanding. After we learn to read a group of letters as a word we start seeing that group of letters as a shape, which is a word. It is this understanding of patterns that interact and are strung together that form the type of reading I have interest in.

Yesterday, Jon Udell posted about analyzing two gymnasts make turns. He was frustrated that the analysis on television lacked good insight (Jon is a former gymnast). Jon, who is fantastic at showing and explaining technologies and interactions to get to the core values and benefits as well as demoing needed directions, applied his great skill and craft on gymnastics. He took two different gymnasts doing the same or similar maneuver frame-by-frame. Jon knew how to read what each gymnast was doing and shared his understanding of how to read the differences.

Similarly a week or so ago an article about the Bloomberg Terminal fantasy redesign along with the high-level explanations and examples of the Bloomberg Terminal brought to mind a similar kind of reading. I have a few friends and acquaintances that live their work life in front of Bloomberg Terminals. The terminals are an incredible flood of information and views all in a very DOS-looking interface. There is a skill and craft in not only understanding the information in the Bloomberg Terminal, but also in learning to read the terminal. One friend I chatted with while he was working (years ago) would glance at the terminal every minute. I had him explain his glancing, which essentially was looking for color shifts in certain parts of the screen and then look for movement of lines and characters in other areas. He just scanned the screen to look for action or alerts. His initial pass was triage to then discern where to focus and possibly dive deeper or pivot for more related information.

The many of the redesign elements of the Bloomberg Terminals understood the reading and ability to understand vast information (in text) or augmented the interface with visualizations that used a treemap (most market analysts are very familiar with the visualization thanks to SmartMoney's useage). But, the Ziba design was sparse. To me it seemed like many of the market knowledge workers used to the Bloomberg Terminal and knew how to read it would wonder where their information had gone.

Simplicity and Reading with Experience

The Ziba solution's simplicity triggers the need in understanding the balance between simplicity just breaking down the complex into smaller easy to understand bits and growing into understanding the bits recollected in a format that is usable through recognition and learned reading skills. The ability to read patterns is learned in many areas of life in sport, craft, and work. Surfers look at the ocean waves and see something very different from those who do not surf in the ebb, flow, breaks, surface currents and under currents. Musicians not only read printed music but also hear music differently from non-musicians, but formally trained musicians read patterns differently from those who have just "picked it up". There has been a push in business toward data dashboards for many years, but most require having the right metrics and good data, as well as good visualizations. The dashboards are an attempt to provide reading information and data with an easier learning curve through visualization and a decreased reliance on deep knowledge.

Getting Somewhere with Reading Patterns

Where this leads it there is a real need in understanding the balance between simplicity and advanced interaction with reading patterns. There is also a need to understand what patterns are already there and how people read them, including when to adhere to these patterns and when to break them. When breaking the patterns there needs to be simple means of learning these new patterns to be read and providing the ability to show improved value from these new patterns. This education process can be short video screen shots, short how-to use the interface or interactions. Building pattern libraries is really helpful.

Next, identify good patterns that are available and understand why they work, particularly why they work for the people that use then and learn how people read them and get different information and understanding through reading the same interface differently. Look at what does not work and where improved tools are needed. Understand what information is really needed for people who are interested in the information and data.

An example of this is Facebook, which has a really good home page for each Facebook member, it is a great digital lifestream of what my friends are doing. It is so much better at expressing flow and actions the people I have stated I have social interest in on Facebook than any other social web tool that came before Facebook. Relative to the individual level, Facebook fails with its interface of the information streams for its groups. Much of the content that is of interest in Facebook happens in the groups, but all the groups tell you is the number of new members, new messages, new videos, and new wall posts. There is much more valuable information tucked in there, such as who has commented that I normally interact with, state the threads that I have participated in that have been recently updated, etc.

This example illustrates there needs to be information to read that has value and could tell a story. Are the right bits of information available that will aid understanding of the underlying data and stories? It the interface helpful? Is it easy to use and can it provide more advanced understanding? Are there easy to find lessons in how to read the interface to get the most information out of it?

Why Ma.gnolia is One of My Favorite Social Bookmarking Tools

After starting the Portable Social Network Group in Ma.gnolia yesterday I received a few e-mails and IMs regarding my choice. Most of the questions were why not just use tags and del.icio.us. After I posted my Ma.Del Tagging Bookmarklet post I have had a lot of questions about Ma.gnolia and my preference as well as people thought I was not a fan of it. I have been thinking I would blog about my usage, but given my work advising on social bookmarking and social web, I shy away talking about what I use as what I like is likely not what is going to be a good fit for others. But, my work is one of the reasons I want to talk about what I like using as nearly every customer of mine and many presentation attendees look at del.icio.us first (it kicked the door wide open with a tool that was light years ahead of all others), but it is not for everybody and there are many other options. Much of my work is with enterprise and organizations of various size, which del.icio.us is not right for them for privacy reasons. I still add to del.icio.us along with my favorite as there are many people that have subscribed to the at feed as they derive value from that subscription so I take the extra step to keep that feed as current.

Ma.gnolia Offers Great Features for Sociality

I have two favorite tools for my own personal social bookmarking reasons Ma.gnolia and Clipmarks (I don't think I have anything publicly shared in Clipmarks). First the later, I use Clipmarks primarily when I only want to bookmark a sub-page element out on the web, which are paragraphs, sentences, quotes, images, etc.

I moved to try Ma.gnolia again last Fall when something changed in del.icio.us search and the results were not returning things that were in del.icio.us. My trying Ma.gnolia, by importing all of my 2200 plus bookmarks not only allowed me to search and find things I wanted, but I quickly became a fan of their many social features. In the past year or less they have become more social in insanely helpful and kind ways. Not only does Ma.gnolia have groups that you can share bookmarks with but there is the ability to have discussions around the subject in those groups. Sharing with a group is insanely easy. Groups can be private if the manager wishes, which makes it a good test ground for businesses or other organizations to test the social bookmarking waters. I was not a huge fan of rating bookmarks as if I bookmarked something I am wanting to refind it, but in a more social context is has value for others to see the strength of my interest (normall 3 to 5 stars). One of my favorite social features is giving "thanks", which is not a trigger for social gaming like Digg, but is an interpersonal expression of appreciation that really makes Ma.gnolia a friendly and positive social environment.

Started with Beauty, but Now with Ease

Ma.gnolia started as a beautiful del.icio.us (it was not the first) and the beauty got in the way of usability for many. But, Ma.gnolia has kept the beautiful strains and added simple ease of use in a very Apple delightful moments sort of way. The thanks are a nice treat, but the latest interactions that provide non-disruptive ease of use to accomplish a task, without completely taking you away from your previous flow (freaking brilliant in my viewpoint - anything that preserves flow to accomplish a short task is a great step). Another killer feature is Ma.gnolia Roots, which is a bookmarklet that when clicked hovers a semi-transparent layer over the webpage to show information from Ma.gnolia about that page (who has linked to it, tags, annotations, etc.) and makes it really easy to bookmark that page from that screen. The API (including a replica of the del.icio.us API that nearly all services use as the standard), add-ons, Creative Commons license for your bookmarks, many bookmarklet options, and feed options. But, there are also the little things that are not usually seen or noticed, such as great URLs that can be easily parsed, all pages are properly marked up semantically, and Microformats are broadly and properly used throughout the site (nearly at every pivot).

Intelligently Designed

For me Ma.gnolia is not only a great site to look at, a great social bookmarking site that is really social (as well as polite and respectful of my wishes), but a great example for semantic web mark-up (including microformats). There is so much attention to detail in the page markup that for those of us that care it is amazingly beautiful. The visual layer can be optimized for more white space and detail or for much easier scrolling. The interactions, ease of use, and delightful moments that assist you rather than taking you out of your flow (workflow, taskflow, etc.) and make you ask why all applications and social sites are not this wonderful.

Ma.gnolia is not perfect as it needs some tools to better manage and bulk edit your own bookmarks. It could use a sort on search items (as well as narrow by date range). Search could use some RedBull at times. It could improve with filtering by using co-occurance of tag terms as well as for disambiguation.

Overall for me personally, Ma.gnolia is a tool I absolutely love. It took the basic social bookmarking idea in del.icio.us and really made it social. It has added features and functionality that are very helpful and well executed. It is an utter pleasure to use. I can not only share things easily and get the wonderful effects of social interaction, but I can refind things in my now 2,500 plus bookmarks rather easily.

Open Conversations and Privacy Needs for Business

I thought I would share the latest press bit around this joint, Thomas Vander Wal was quoted in Inc Magazine What's Next: Shout it Out Loud (or in the August 2007 issue beginning on page 69). The article focuses the need and desire for companies to share and be open with more of their data and information. Quite often companies are getting bit by their privacy around what they do (how their source their products/resources, who they donate money to, etc.) and rumors start. It is far more efficient and helpful to be open with that information, as it gets out anyway.

Ironically, in the same paper issue on page 26 there is a an article about When Scandal Knocks..., which includes a story about Jamba Juice and a blog post that inaccurately claimed it had milk in its products, which could have easily been avoided if Jamba Juice had an ingredients listing on its web site.

The Flip Side

There are two flip sides to this. One is the Apple converse, which is a rare example of a company really making a mythic organization out of its privacy. The second is companies really need privacy for some things, but the control of information is often too extreme and is now more harmful than helpful.

Viable Privacy

I have been working on a much longer post looking at the social software/web tools for and in the enterprise. Much of of the extreme openness touted in the new web charge is not a viable reality inside enterprise. There are a myriad of things that need to be private (or still qualify as valid reasons for many). The list include preparations for mergers and acquisitions, securities information dealings (the laws around this are what drive much of the privacy and are out dated), reorganizations (restructuring and layoffs, which organizations that have been open about this have found innovative solutions from the least likely places), personal employee records, as well as contractual reasons (advising or producing products for competitors in the same industry or market segment). Out side of these issues, which normally add up to under 30 to 40% of the whole of the information that flows through an organization, there is a lot of room for openness in-house and to the outside world.

Need for Enterprise Social Tools Grasping Partial Privacy

When we look at the consumer space for social software there are very few consumer tools that grasp social interaction and information sharing on a granular level (Ma.gnolia, Flickr, and the SixApart tools Vox and LiveJournal are the exceptions that always come to mind). But, many of the tools out there that are commonly used as examples of social web tools really fall down when business looks at them and thinks about privacy and selective sociality (small groups). The social web tools all around really need to grow up and improve in this area. As we are seeing the collaboration and social tools evolve to more viable options we start to see their more glaring holes that do not reflect the reality of human social interaction.

Closing the Gap

What we need is for companies to be more open so the marketplace is a more consumer and communicative environment, but we also need our still early social web tools to reflect our social realities that not everything is public and having tools that better fit those needs.

[Cross-posted at Personal InfoCloud: Open Converastions... with comments open on that posting.]

Inline Messaging

Many of the social web services (Facebook, Pownce, MySpace, Twitter, etc.) have messaging services so you can communication with your "friends". Most of the services will only ping you on communication channels outside their website (e-mail, SMS/text messaging, feeds (RSS), etc.) and require the person to go back to the website to see the message, with the exception of Twitter which does this properly.

Inline Messaging

Here is where things are horribly broken. The closed services (except Twitter) will let you know you have a message on their service on your choice of communication channel (e-mail, SMS, or RSS), but not all offer all options. When a message arrives for you in the service the service pings you in the communication channel to let you know you have a message. But, rather than give you the message it points you back to the website to the message (Facebook does provide SMS chunked messages, but not e-mail). This means they are sending a message to a platform that works really well for messaging, just to let you know you have a message, but not deliver that message. This adds extra steps for the people using the service, rather than making a simple streamlined service that truly connects people.

Part of this broken interaction is driven by Americans building these services and having desktop-centric and web views and forgetting mobile is not only a viable platform for messaging, but the most widely used platform around the globe. I do not think the iPhone, which have been purchased by the owners and developers of these services, will help as the iPhone is an elite tool, that is not like the messaging experience for the hundreds of millions of mobile users around the globe. Developers not building or considering services for people to use on the devices or application of their choice is rather broken development these days. Google gets it with Google Gears and their mobile efforts as does Yahoo with its Yahoo Mobile services and other cross platform efforts.

Broken Interaction Means More Money?

I understand the reasoning behind the services adding steps and making the experience painful, it is seen as money in their pockets through pushing ads. The web is a relatively means of tracking and delivering ads, which translates into money. But, inflicting unneeded pain on their customers can not be driven by money. Pain on customers will only push them away and leave them with fewer people to look at the ads. I am not advocating giving up advertising, but moving ads into the other channels or building solutions that deliver the messages to people who want the messages and not just notification they have a message.

These services were somewhat annoying, but they have value in the services to keep somebody going back. When Pownce arrived on the scene a month or so ago, it included the broken messaging, but did not include mobile or RSS feeds. Pownce only provides e-mail notifications, but they only point you back to the site. That is about as broken as it gets for a messaging and status service. Pownce is a beautiful interface, with some lightweight sharing options and the ability to build groups, and it has a lightweight desktop applications built on Adobe AIR. The AIR version of Pownce is not robust enough with messaging to be fully useful. Pownce is still relatively early in its development, but they have a lot of fixing of things that are made much harder than they should be for consuming information. They include Microfomats on their pages, where they make sense, but they are missing the step of ease of use for regular people of dropping that content into their related applications (putting a small button on the item with the microformat that converts the content is drastically needed for ease of use). Pownce has some of the checkboxes checked and some good ideas, but the execution of far from there at the moment. They really need to focus on ease of use. If this is done maybe people will comeback and use it.

Good Examples

So who does this well? Twitter has been doing this really well and Jaiku does this really well on Nokia Series60 phones (after the first version Series60). Real cross platform and cross channel communication is the wave of right now for those thinking of developing tools with great adoption. The great adoption is viable as this starts solving technology pain points that real people are experiencing and more will be experiencing in the near future. (Providing a solution to refindability is the technology pain point that del.icio.us solved.) The telecoms really need to be paying attention to this as do the players in all messaging services. From work conversations and attendees to the Personal InfoCloud presentation, they are beginning to get the person wants and needs to be in control of their information across devices and services.

Twitter is a great bridge between web and mobile messaging. It also has some killer features that add to this ease of use and adoption like favorites, friends only, direct messaging, and feeds. Twitter gets messaging more than any other service at the moment. There are things Twitter needs, such as groups (selective messaging) and an easier means of finding friends, or as they are now appropriately calling it, people to follow.

Can we not all catch up to today's messaging needs?

Skitch Goes Live Beta

Just a quick note to let you know Skitch has gone to invite only beta. I have some invites if you are interested and have been drooling for it to launch.

What is Skitch? It is a Mac OS X screen and cam capturing tool that not only allows you to capture the image, but annotate it, then send it out to Flickr, .Mac, or MySkitch (a skitch sharing site perfect for sharing with clients or collaborators). I have been using Skitch for the past few months and loving it. I have built-up a decent set of screen captures for presentations and client work (about 300+ elements) mostly around social web interaction patterns. It is an insanely easy (as well as fun) tool to use and I only wish I had it sooner.

It is Finally IT and Design in Enterprise (and Small Business)

My recent trip to Northern California to speak at the UIE Web App Summit and meetings in the Bay Area triggered some good ideas. One thread of discovery is Enterprise, as well as small and medium sized business, is looking at not only technology for solutions to their needs, but design.

IT Traditions

Traditionally, the CIO or VP IT (and related upper management roles) have focussed on buying technology "solutions" to their information problems. Rarely have the solutions fixed the problems as there is often a "problem with the users" of the systems. We see the technology get blamed, the implementation team get blamed (many do not grasp the solution but only how to install the tools, as that is the type of service that is purchased), and then the "users need more training".

Breaking the Cycle of Blame and Disappointment

This cycle of blame and disappointment in technology is breaking around a few important realizations in the IT world.

Technology is not a Cure All

First, the technology is always over sold in capability and most often needs extensive modification to get working in any environment (the cost of a well implemented system is usually about the same as a built from scratch solution - but who has the resources to do that). Most CIOs and technology managers are not trusting IT sales people or marketing pitches. The common starting point is from the, "your tool can not do what you state" and then discussions can move from there. Occasionally, the tools actually can do what is promised.

Many, decision makers now want to test the product with real people in real situations. Solution providers that are good, understand this and will assist with setting up a demonstration. To help truly assess the product the technical staff in the organization is included in the set-up of the product.

People and Information Needs

Second, the problems are finally being identified in terms of people and information needs. This is a great starting place as it focusses on the problems and the wide variety of personal information workflows that are used efficiently by people. We know that technology solutions that mirror and augment existing workflows are easily adopted and often used successfully. This mirroring workflow also allows for lower training costs (occasionally there is no training needed).

Design with People in Mind

Third, design of the interaction and interface must focus on people and their needs. This is the most promising understanding as it revolves around people and their needs. Design is incredibly important in the success of the tools. Design is not just if it looks pretty (that does help), but how a person is walked through the steps easily and how the tools is easy to interact with for successful outcomes. The lack of good design is largely what has crippled most business tools as most have focussed on appealing to the inner geek of the IT manager. Many IT managers have finally realized that their interface and interaction preferences are not remotely representative of 95 percent of the people who need to or should be using the tools.

It is increasingly understood that designing the interaction and interface is very important. The design task must be done with the focus on the needs of real people who will be using the product. Design is not sprinkling some Web 2.0 magic dust of rounded corners, gradients, and fading yellow highlights, but a much deeper understanding that ease of use and breaking processes into easy steps is essential.

Smile to Many Faces

This understanding that buying a technology solutions is more than buying code to solve a problem, but a step in bringing usable tools in to help people work efficiently with information. This last week I talk to many people in Enterprise and smaller businesses that were the technical managers that were trying to get smarter on design and how they should approach digital information problems. I also heard the decision managers stating they needed better interfaces so the people using the tools could, well use the tools. The technology managers were also coming to grips that their preferences for interfaces did not work with most of the people who need the tools to work.

Technology Companies Go Directly to the Users

I have also been seeing the technology tool makers sitting with their actual people using their tools to drastically improve their tools for ease of use. One President of a technology tool maker explained it as, ":I am tired of getting the blame for making poor tools and losing contracts because the technology decision makers are not connected with the real needs of the people they are buying the tools for." This president was talking to three or four users on problems some of his indirect clients were having with a tool they really needed to work well for them. This guy knows the tech managers traditionally have not bought with the people needing to use the tools in mind and is working to create a great product for those people with wants and needs. He also knows how to sell to the technology managers to get their products in the door, but knows designing for the people using the product is how he stays in the company.

Ghosts of Technology Past, Present, and Future

The past two days have brought back many memories that have reminded me of the advances in technology as well as the reliance on technology.

Ghost of Rich Web Past

I watched a walk through of a dynamic prototype yesterday that echoed this I was doing in 1999 and 2000. Well, not exactly doing as the then heavy JavaScript would blow up browsers. The DHTML and web interfaces that helped the person using the site to have a better experience quite often caused the browser to lock-up, close with no warning, or lock-up the machine. This was less than 100kb of JavaScript, but many machines more than two years old at that time and with browsers older than a year or two old did not have the power. The processing power was not there, the RAM was not there, the graphics cards were not powerful, and the browsers in need of optimizing.

The demonstration yesterday showed concepts that were nearly the exact concept from my past, but with a really nice interface (one that was not even possible in 1999 or 2000). I was ecstatic with the interface and the excellent job done on the prototype. I realized once again of the technical advances that make rich web interfaces of "Web 2.0" (for lack of a better term) possible. I have seen little new in the world of Ajax or rich interfaces that was not attempted in 2000 or 2001, but now they are viable as many people's machines can now drive this beauties.

I am also reminded of the past technologies as that is what I am running today. All I have at my beck and call is two 667MHz machines. One is an Apple TiBook (with 1 GB of RAM) and one is a Windows machine (killer graphics card with 256MB video RAM and 500MB memory). Both have problems with Amazon and Twitter with their rich interfaces. The sites are really slow and eat many of the relatively few resources I have at my disposal. My browsers are not blowing up, but it feels like they could.

Ghost of Technology Present

The past year or two I have been using my laptop as my outboard memory. More and more I am learning to trust my devices to remind me and keep track of complex projects across many contexts. Once things are in a system I trust they are mostly out of my head.

This experience came to a big bump two days ago when my hard drive crashed. The iterative back-ups were corrupted or faulty (mostly due to a permission issue that would alter me in the middle of the night). The full back-up was delayed as I do not travel with an external drive to do my regular back-ups. My regularly scheduled back-ups seem to trigger when I am on travel. I am now about 2.5 months out from my last good full back-up. I found an e-mail back-up that functioned from about 3 weeks after that last full backup. Ironically, I was in the midst of cleaning up my e-mail for back-up, which is the first step to my major back-up, when the failure happened.

I have a lot of business work that is sitting in the middle of that pile. I also have a lot of new contacts and tasks in the middle of that period. I have my client work saved out, but agreements and new pitches are in the mire of limbo.

Many people are trying to sync and back-up their lives on a regular basis, but the technology is still faulty. So many people have faulty syncing, no matter what technologies they are using. Most people have more than two devices in their life (work and home computer, smart phone, PDA, mobile phone with syncable address book and calendar, iPod, and other assorted options) and the syncing still works best (often passably) between two devices. Now when we start including web services things get really messy as people try to work on-line and off-line across their devices. The technology has not caught up as most devices are marketed and built to solve a problem between two devices and area of information need. The solutions are short sighted.

Ghost of the Technosocial Future

Last week I attended the University of North Carolina Social Software Symposium (UNC SSS) and while much of the conversation was around social software (including tagging/folksonomy) the discussion of technology use crept in. The topic of digital identity was around the edges. The topic of trust, both in people and technology was in the air. These are very important concepts (technology use, digital identity, and trusted technology and trusted people). There is an intersection of the technosocial where people communicate with their devices and through their devices. The technology layer must be understood as to the impact is has on communication. Communication mediated by any technology requires an understanding of how much of the pure signal of communication is lost and warped (it can be modified in a positive manner too when there are disabilities involved).

Our digital communications are improving when we understand the limitations and the capabilities of the technologies involved (be it a web browser of many varied options or mobile phone, etc.). Learning the capabilities of these trusted devices and understanding that they know us and they hold our lives together for us and protect our stuff from peering eyes of others. These trusted devices communicate and share with other trusted devices as well as our trusted services and the people in our lives we trust.

Seeing OpenID in action and work well gave me hope we are getting close on some of these fronts (more on this in another post). Seeing some of the great brains thinking and talking about social software was quite refreshing as well. The ability to build solid systems that augment our lives and bring those near in thought just one click away is here. It is even better than before with the potential for easier interaction, collaboration, and honing of ideas at our doorstep. The ability to build an interface across data sets (stuff I was working on in 1999 that shortened the 3 months to get data on your desk to minutes, even after running analytics and working with a GIS interface) can be done in hours where getting access to the wide variety of information took weeks and months in the past. Getting access to data in our devices to provide location information with those we trust (those we did not trust have had this info for some time and now we can take that back) enables many new services to work on our behalf while protecting our wishes for whom we would like the information shared with. Having trusted devices working together helps heal the fractures in our data losses, while keeping it safe from those we do not wish to have access. The secure transmission of our data between our trusted devices and securely shared with those we trust is quickly arriving.

I am hoping the next time I have a fatal hard drive crash it is not noticeable and the data loss is self-healed by pulling things back together from resources I have trust (well placed trust that is verifiable - hopefully). This is the Personal InfoCloud and its dealing with a Local InfoCloud all securely built with trusted components.

Let Me Count the 24 Ways

It is that wonderful time of the year for 24 ways, the wonderful 24 gifts from one web developer to the rest of us. I deeply enjoyed them last year and am looking forward to the remainder of the gems.

No Personal or Work E-Mail to My Gmail Address

If you want to send an e-mail that gets my attention, please use an address other than my Gmail address. I mostly use that address for listserves. The ability to search, parse, and scan e-mail in Gmail just does not work for me and things I really want to follow-up with only get addressed if I forward them to myself at an other address. [Granted the amount of e-mail I am getting and daily communication is more then I can normally keep-up with at the moment. I deeply apologize if I owe you a response. I need to better embrace the DTD model as my GTOMG model leave too many things left unaddressed.]

Filters, Labels, and Tags

The Gmail interface does not work well for me personally to highlight, track, and respond to the mail. I had a lot of hope for Gmail and its ability to tag (or in Google terms, "label"), but its interface is really poor for doing this with anything more than 10 or 15 labels. When I want to manually applying more than one label the interface is really poor (at best).

GTDGmail

I have looked at the GTDGMail mail as a solution, as its interface is much much better than what Google has churned out. While the GTDGmail is a vast improvement the remainder of Gmail for personal or work mail does not scale to meet my needs on that front. If you are unpleased with the Gmail labelling, as most I know are, you owe it to yourself to look at GTDGmail.

Rebranding and Crossbranding of .net Magazine

From an e-mail chat last week I found out that .net magazine (from the UK) is now on the shelves in the US as "Web Builder". Now that I have this knowledge I found the magazine on my local bookstore shelves with ease. Oddly, when I open the cover it is all ".net".

Rebranding and Crossbranding

In the chat last week I was told the ".net" name had a conflict with a Microsoft product and the magazine is not about the Microsoft product in the slightest, but had a good following before the MS product caught on. Not so surprisingly the ".net" magazine does not have the same confusion in the UK or Europe.

So, the magazine had a choice to not get noticed or rebrand the US version to "Web Builder" and put up with the crossbranding. This is not optimal, as it adds another layer of confusion for those of us that travel and are used to the normal name of the product and look only for that name. Optimally one magazine name would be used for the English language web design and development magazine. If this every happens it will mean breaking a well loved magazine name for the many loving fans of it in the UK and Europe

What is Special About ".net" or "Web Builder"?

Why do I care about this magazine? It is one of the few print magazines about web design and web development. Not only is it one of the few, but it flat out rocks! It takes current Web Standards best practices and makes them easy to grasp. It is explaining all of the solid web development practices and how to not only do them right, but understand if you should be doing them.

I know, you are saying, "but all of this stuff is already on the web!" Yes, this stuff is on the web, but not every web developer lives their life on the web, but most importantly, many of the bosses and managers that will approve this stuff do not read stuff on the web, they still believe in print. Saying the managers need to grow-up and change is short-sighted. One of the best progressive thinkers on technology, Doc Searls is on the web, but he also has a widely read regular column in Linux Journal. But, for me the collection of content in ".net" is some of the best stuff out there. I read it on planes and while I am waiting for a meeting or appointment.

I know the other thing many of you are saying, "but it is only content from UK writers!" Yes, so? The world is really flat and where somebody lives really makes little difference as we are all only a mouse click away from each other. We all have the same design and development problems as we are living with the same browsers and similar people using what we design and build. But, it is also amazing that a country that is a percentage the size of the US has many more killer web designers and developers than the US. There is some killer stuff going on in the UK on the web design and development front. There is great thought, consideration, and research that goes into design and development in the UK and Europe, in the US it is lets try it and see if it works or breaks (this is good too and has its place). It is out of the great thought and consideration that the teaching and guiding can flow. It also leads to killer products. Looking at the Yahoo Europe implementations of microformats rather far and wide in their products is telling, when it has happened far slower in the Yahoo US main products.

Now I am just hoping that ".net" will expand their writing to include a broader English speaking base. There is some killer talent in the US, but as my recent trip to Australia showed there is also killer talent there too. Strong writing skills in English and great talent would make for a great global magazine. It could also make it easier to find on my local bookstore shelves (hopefully for a bit cheaper too).

The Excellence of Accessibilty Presentations

One of the people I have met this past year and come to know better through traveling to and from Web Directions 2006 and hanging with at d.construct is Derek Featherstone. His presentations on the subject of accessibility are the best I have ever seen. The past year I have not had the opportunity to think, talk about, or develop around the subject of web accessibility (I had thought of this as a good thing, but I will explain that shortly) other than as an extension of semantically well structured information, which most conference I have been speaking at are related to in one form or another.

Derek is one of the first presenters that digs deep into accessibility beyond a set of rules, but also looks at usability for those with accessibility needs as the baseline for building great sites that work for all. He frames his presentations not as accessibility is for "them", but as it is for all of us. This focus is astoundingly refreshing and rare.

Derek digs into how JavaScript and Ajax, if done well (did you read that caveat, "done well"?), can actually improve accessibility. In his presentation Derek walks through how to think about interfaces, both rich and static, and improve upon them for everybody. Much of this is basic usability that is missed by many, but the rich interface elements are something I have not heard before from somebody talking about accessibility.

Lastly, Derek's presentation style is light and easy, which bring many people who are put off my accessibility into listening and learning. It is a great thing to watch people gain interest as he presents about a subject they did not care about. But even better is when they start talking about they now have a good framework to think about and approach accessibility does the power of Derek's presentation style and deep knowledge make a the subject come to life.

Granted I have not been reading much around accessibility for the past year, although I have had some great discussions about it with Matt May and Christian Heilmann at various points this year along the lines of rich interfaces and caring about those with accessibility needs. My lack of interest is not because I do not care about accessibility, but I have been burned out from dealing with the politics of accessibility in the U.S. Federal Government. I enjoyed working with the webmasters on the government side, but outside of that it was really painful. Most people would go out of their way to make unusable, poorly structured, semantically incorrect, let alone unaccessible sites just because they were told to make a site accessible. The long battles, even with those charged with caring and ensuring accessibility, made me very happy not to have to deal with accessibility for quite a while. Since you can get about 90 percent of the way to accessibility with just semantically well structured XHTML mark-up, which is the mark of any decent web developer, I have not considered the subject much beyond that in over a year.

Derek's presentations and our long discussions regarding semantically well structured information as the basis for everything that has improved the web in the past few years, brought me back to enjoying the subject of accessibility. In saying this I am more sure now that those who wrote the U.S. Section 508 regulations and those on the Access Board have failed those who needed real accessibility so they could partake in this freedom of information we embrace.

Domain of Digital Design Includes Strings

Many of us around the digital design profession consider visual pixels our domain, information as content and its structure is our in our domain, and the ease of use as part of our domain (all of this depending on what label or design community we align with). Strings do not fall into the design camp. By strings I mean data strings, which include date stamps, URLs, identity strings, etc. These often fall through the cracks.

In the last year or so these have become quite important to me as I look at the URLs on this site (vanderwal.net) and they are not as friendly, readable, or guessable as they should be. There is no understanding what http://www.vanderwal.net/random/entrysel.php?blog=1862 will lead to. Do people actually care about this?

Attention to Strings

I find not everybody cares about data strings, but some people do and many devices and services do too. We know many people do not pay attention to their address bar when surfing the web, but when they copy a link to send to a friend or IM a friend, they often look at the URL as a double-check. This is where confusion comes in, they have no idea that blog=1862 is the post they are wanting to share and it takes them out of a simple flow if they want to make sure it is the right thing.

Not only do people care by devices and services care about what is in strings. When a site is scraped by a search engine one of the important components in weighing the validity is the words in the string. If "blog=1862" were some thing that I wanted to ensure had optimal opportunity to surface in any of the major search engines I would want to ensure some key terms were in the URL that was being scraped and used. To the search engines 1862 means very little.

Human Readable

The goal is to have these data strings human readable, which leads to text that machines can read and used in algorithmic and automated filters and optimization tools. Not only do URLs need help, but so do date strings. Date strings should be easily understood and they should be labeled with relevant time zone if time is displayed as well.

Ground Control to Major Thomas - Where Are You

Again I turn to my own blog and its less than optimal state of being for my fodder. Since Fall of last year my vanderwal.net site has been hosted in Australia (a wonderful hosting company Segment Publishing (SegPub)). Part of this means that my time stamp for posting my blog entries grabs the local date and time. Since last Fall I have been blogging from the future, or so readers have been thinking. In a couple weeks I may actually be blogging from a the local timezone for my blog, but it is something I need to change.

One complication I have is I post content from various timezones. I could make all dates local to where I post, or choose the Greenwich Mean Time (GMT) as a default and label it properly as such. One of the things that the date and time stamp for posts does get mostly right is it is understandable. Many times we see sites with the tech generic "2006-7-23T2:44:03Z" rather than a more easily human readable "7 July 2006 2:44:03AM GMT".

Data Strings Design Worthy Too

I hope these examples from my own site (a self-built blogging tool that I have not touched much since 2001 or 2002, which I use but not fix or move away from) help illustrate the confusion unattended to date strings play. If we care about the experience for people coming to our sites we build and design we need to care about the little things, the details, like URLs and date strings.

[Yes, I will fix my site eventually. I have been waiting for that magical downtime to sort through porting all my posts and related metadata into a real blogging tool, as I really do not see me finding the time or desire to start tackling all that I want and need to fix in my own dear little tool.]

World Cup, Power, and Mobile

Yesterday (July 4th), our power went out in the 87th minute of the World Cup match between Germany and Italy. We did not get power back for nearly 8 hours. We also lost internet access for 14 hours because of the same storm and poor infrastructure planning. I was truly amazed at the lack of World Cup on the radio, dumbfounded actually.

I was a bit peeved, but I did finally find really good mobile access to match and World Cup information from Yahoo! Mobile. When I was in Europe I found great coverage from the BBC mobile sports site on my old Nokia. The version of the site I get on my Treo in the U.S. is much different and not really usable or helpful. I had been using the ESPN mobile site which was the worst mobile access of them all.

The ESPN site essentially was not built to recognize matches would go beyond 90 minutes (did they every watch a World Cup match before?). Access to further information was really thin and tough to navigate.

The BBC site in Europe was very good with minute by minute updates. It seemed to be cached and I would get updates I had seen already (this may well could have been the carrier doing the caching). The US site for the BBC I was getting on my mobile was really difficult to find the live game and the information was sparse for the game.

Yahoo had the best site on my Treo. It allowed for very detailed coverage and updates. It has photos and annotations of the game that was better than much of the U.S. broadcasters coverage. The problem with the Yahoo coverage was finding it. It was not until the coverage link showed up on my Yahoo! mobile page on my device that I got to the best site for World Cup coverage on the mobile. Oddly the World Cup site, run/hosted by Yahoo! did not make it easy to get to the World Cup mobile content as it tired to point to a download sort of thing, which was not available for either phone I own.

Technosocial Architect

Those of you that know me well know I am not a fan of being labeled, yes it is rather ironic. A large part of this is a breadth of focus in the lens, from which I view the world. I am deeply interested in how people interact, how people use technology, and the role of information in this equation. My main interest is information and information use, when to people want it and need it, how people acquire it. I am utter fascinated by how technology plays in this mix and how important design is. I look at technology as any mediated form of communication, other than face-to-face communication. The quest began in the technology "quot;paper age" looking at layout and design of text and images on the printed page and the actual and latent messages that were portrayed in this medium. I also dove into television and video as well as computer aided visualizations of data (Tufte was required reading in quantitative methods class (stats) in the early '90s in grad school).

Well, this life long interest only continued when I started digging into the web and online services in the early 90s. But, as my interest turned professional from hobby and grad student my training in quantitative and qualitative (ethnographic) research were used not for public policy, but for understanding what people wanted to do with technology or wished it would work, but more importantly how people wanted to use information in their life.

Basis for Digital Design and Development

As I have waded through web development and design (and its various labels). Most everything I have done is still based on the undergrad training in communication theory and organizational communication. Understanding semantics, rhetoric, layout, design, cogsci, media studies, cultural anthropology, etc. all pay a very important part in how I approach everything. It is a multi-disciplinary approach. In the mid-80s I had figured everybody would be using computers and very adept by the time I finished undergrad, that I thought it was a waste to study computer science as it was going to be like typing and it programming was going to be just like typing, in that everybody was going to be doing (um, a wee bit off on that, but what did I know I was just 18).

People Using Information in Their Life

The one thing that was of deep interest then as it is now, is how people use information in their life and want and need to use information in their life. To many people technology gets in the way of their desired ease of use of information. Those of us who design and build in the digital space spend much of our time looking at how to make our sites and applications easier for people to use.

Do you see the gap?

The gap is huge!

We (as designers and developers) focus on making our technology easy to use and providing a good experience in the domain we control.

People want to use the information when they need it, which is quite often outside the domains we as designers and developers control.

Designing for Information Use and Reuse

Part of what I have been doing in the past few years is looking at the interaction between people and information. With technology we have focussed on findability. Great and good. But, we are failing users on what they do with that information and what they want to do with that information. One question I continually ask people (particularly ones I do not know) is how are you going to use that information. When they are reading or scanning information (paper or digital it does not matter) I ask what is important to them in what is before them. Most often they point to a few things on the page that have different uses (an article referenced in the text, an advertisement for a sale, a quote they really like, etc.). But, the thing that nearly everything that they find important is it has a use beyond what they are reading. They want to read the article that is referenced, they want the date and location for the sale (online address or physical address and date and times), they want to put the quote in a presentation or paper they are writing.

End-to-end is Not the Solution

Many companies try to focus on the end-to-end solution. Think Microsoft or Google and their aim to solve the finding, retaining, using, and reusing of that information all within their products. Currently, the companies are working toward the web as the common interface, but regular people do not live their life on the web, they live it in the physical world. They may have a need for an end-to-end solution, but those have yet to become fully usable. People want to use the tools and technologies that work best for them in various contexts. As designers and developers we can not control that use, but we can make our information more usable and reusable. We have to think of the information as the focal point. We have to think of people actually connecting with other people (that is individuals not crowds) and start to value that person to person interaction and sharing on a massive scale.

Our information and its wrappers must be agnostic, but structured and prepared in a manner that is usable in the forms and applications that people actually use. The information (content to some) is the queen and the people are the king and the marriage of the two of them will continue the reign of informed people. This puts technology and the medium as the serf and workers in that kingdom. Technology and the medium is only the platform for information use and reuse of the information that is in people's lives. That platform, like the foundation of a house or any building must not be noticed and must serve its purpose. It must be simple to get the information and reuse it.

Technology and Design are Secondary

Those of us that live and breathe design and development have to realize what we build is only secondary to what people want. It is the information that is important to regular people. We are only building the system and medium. We are the car and the road that take people to Yosemite where they take pictures, build memories, bond with their travel companions, etc. What is created from this trip to Yosemite will last much longer than the car or road they used to get them to the destination. We only build the conduit. We have to understand that relationship. What we build is transient and will be gone, but what people find and discover in the information they find in what we build must last and live beyond what we control and can build or design. We must focus on what people find and want to use and reuse while they are using what we are designing and building for them.

Information as Building Blocks

All of what is being described is people finding and using information that an other person created and use it in their life. This is communication. It is a social activity. This focus is on building social interactions where information is gathered and used in other contexts. Information use and reuse is part of the human social interaction. This social component with two people or more interacting to communicate must be the focus. We must focus on how that interaction shapes other human interactions or reuses of that information garnered in the communication with an other and ease that interaction. If you are still reading (hello) you probably have something to do with design or development of technology that mediates this communication. We are building social tools in which what is communicated will most likely have a desired use for the people interacting outside of what we have built or designed.

Technosocial Architects

People who understand the social interactions between people and the technologies they use to mediate the interactions need to understand the focus is on the social interactions between people and the relationship that technology plays. It is in a sense being a technosocial architect. I ran across the word technosocial in the writings of Mimi Ito, Howard Rheingold, and Bruce Sterling. It always resonates when I hear technosocial. Social beings communicate and inherent in the term communication is information.

Focus on People, Medium, and Use

Just above you see that I referenced three people (Mimi, Howard, and Bruce) as people who used a term that seems to express how I believe I look at the work I do. It is people, more importantly, it is individuals that I can point to that I trust and listen to and are my social interpreters of the world around me. These people are filters for understanding one facet of the world around me. People have many facets to their life and they have various people (sometimes a collective of people, as in a magazine or newspaper) who are their filters for that facet of their life. There are people we listen to for food recommendations, most likely are different from those that provide entertainment, technology, clothing, auto, child care, house maintenance, finance, etc. We have distinct people we learn to trust over time to provide or reinforce the information we have found or created out of use and reuse of what we have interacted with in our life.

Looking at many of the tools available today there is a focus on the crowd in most social tools on the web. Many regular people I talk to do not find value in that crowd. They want to be able to find individual voices easily that they can learn to trust. Just like I have three people I can point to people in social software environments look at the identity (screen name many times) as their touch point. I really like Ask MetaFilter as a social group "question and answer" tool. Why? Mostly because there are screen names that I have grown to know and trust from years of reading MetaFilter. The medium is an environment that exposes identity (identity is cloaked with a screen name and can be exposed if the person so decides in their profile). People are important to people. In digitally mediated social environments the identity is that point of reference that is a surrogate for name in physical space. In print the name of the writer is important as a means to find or avoid other pieces or works. We do the same in movies, television news, television shows, online videos, podcasts, blogs, etc. the list does not end.

Our social mediums need to keep this identity and surface the identity to build trust. People use identity as gatekeepers in a world of information overload. When I look at Yahoo! Answers and Yahoo! MyWeb (my absolute favorite social bookmarking tool) I get dumped into the ocean of identities that I do not recognize. People are looking for familiarity, particularly familiarity of people (or their surrogate identity). In MyWeb I have a community (unfortunately not one that is faceted) where I trust identities (through a series of past experience) as filters for information in the digital world around us, but I am not placed in this friendly environment, but put in an environment where I find almost nothing I value presented to me. This is the way Yahoo! Answers works as well, but it does not seem like there is the ability to track people who ask or answer questions that a person would find value in.

The tools we use (as well as design and build) must understand the value of person and identity as information filters. The use of information in our lives is one explicit expression of our interest in that subject, the person who created the information, or the source what housed that information. Use and reuse of information is something we need to be able to track to better serve people (this gets in to the area of digital rights management, which usually harms information use more than it enables it, but that is another long essay). The medium needs to understand people and their social interaction people have with the information and the people who create the information and the desired use. This use goes well beyond what we create and develop. Use requires us understanding we need to let go of control of the information so it may be used as people need.

Need for Technosocial Architects

Looking at the digital tools we have around us: websites, social computing services and tools (social networking sites, wikis, blogs, mobile interaction, etc.), portals, intranets, mobile information access, search, recommendation services, personals, shopping, commerce, etc. and each of these is a social communication tool that is based on technology. Each of these has uses for the information beyond the digital walls of their service. Each of these has people who are interacting with other people through digital technology mediation. This goes beyond information architecture, user experience design, interaction design, application development, engineering, etc. It has needs that are more holistic (man I have been trying to avoid that word) and broad as well as deep. It is a need for understanding what is central to human social interactions. It is a need for understanding the technical and digital impact our tools and services have in mediating the social interaction between people. It is a need for understanding how to tie all of this together to best serve people and their need for information that matters to them when they want it and need it.

Prefab and the Blog Template

I have been fascinated by prefabricated (prefab) homes for the past few years. It first started with "why"? Why would somebody want to live in a prefab home. But, that turned into, "Hmmm, there is something to this prefab stuff". Part was the Dwell magazine interest in prefab, which played out into a prefab competition and prefab competition winners.

Prefab Blogs

I had the same feelings toward the standard blog styles, templates, and themes. Quickly, the standard designs became the norm. Where we had personally designed pages that had their own distinct flavor and style we had beautiful generic designs adopted by growing masses. The level to entry to beauty was lowered. In doing so I began to have many friends with the same blog design (this personally caused me cognitive difficulty as I remember blogs by color and distinct design and the wonderful design of the generics made my methods of distinguishing one blog from the other null and void). This sameness may say something about my friends and their similar taste and my apparent lack of diversity in choice in those whose company I enjoy all through the lens of visual design.

Prefab as an Old Cultural Trend

The more I thought, and still think, about prefab homes the more I realize our modern post-industrial lives are prefab. The suburbs (even urban settings) are all based on a limited selection of "floorplans" and exterior designs. I have spent a fair amount of time traveling the past year or two in the northern and western hemisphere in urban settings. There is a sameness to the city center architecture in Amsterdam, Oxford (England), San Francisco, Berlin, London, etc. The homes, commercial, and public buildings have their set patterns that distinguish time, use, and taste.

I think about my home, which was built in 1951 and was part of a small sub-division, which had a limited number of options that included our "cape cod" floor plan and style. Our neighborhood is changing like many others around the country that have homes more than 20 years old the older homes are being vastly modified and expanded or are being torn down and new larger homes are taking their place. These newer homes are too quite similar in style and floor plan to each other.

Is Prefab Bad?

As my initial dislike of prefab has faded, I still keep wondering about good or decent design being mass marketed and becoming too familiar and creating a backlash. One purveyor or good design for everybody is IKEA, which everybody I know owns at least one or two pieces of furniture from, no matter their financial or social status. Prefab homes are not quite in the same category, but they are heading in a similar direction. In our post-industrial life familiarity and similarity breeds comfort for many. We see similar patterns of similarity even in those cultures of differentiation (punk, MySpace, alternative, etc.) where the rebellion against the "beautiful" and commonly accepted "good design" is subverted. Tattoos, piercing, mohawks (again, which is comforting and ironic to me), illegible text in designs, low contrast design of bold color choices, etc. all are part of the counter culture, but are all a blending and a culture of familiarity and comfort.

There are set patterns in our cultures. When personal websites started (this one is a variant of one I started more than 10 years ago) there was a handful of them, a few hundred or a few thousand handfuls. Personal sites were personal reflections. They were our playgrounds and our means to be different, as much a part of being divergent as they were emergent. In MySpace we see much of the same attempt to separate one's self from the crowd. But, at the same time with 51 million (give or take 10 or 20 million more) differentiation is only part of a much larger pattern.

Finding a Home

Prefab is not bad, but just a means to inexpensively and easily get a home. It is not the exterior, but the interior space that is the place for personalization. Just as templates in blogs are a means to get a good design as a starting point to personalize, but the personalization is minor edits to the design as one component. The real personalization is the content that fills the once blank spaces. It is what is put in the blank text box. It is the voice and the expression of our views and ideas that make the space its ours and theirs. Much like what activities, what we make of the places we occupy, and who we interact with that shape our physical prefab spaces it is much the same same in the digital prefab spaces.

We are all out to find and build our home. It is something that is ours. It is something that is a reflection of who we are, who we want others to believe we are, and/or who we want to be.