Off the Top: Communications Entries
Showing posts: 61-67 of 67 total posts
Bullfighter from Deloitte Consulting
Saturday's New York Times discusses Deliotte Consulting's Bullfighter a jargon removal tool. This is used to make financial reports and business communication clearer. The application reportedly works much like spell check. The tool even works in PowerPoint, which a well known carrier is the business jargon virus.
Hiptop helps show extending the model of attraction
I am already enjoying my Hiptop for much of the reason that I picked it up. I wanted access to information. More importantly I wanted information to be able to follow me. I found information or thought of information I really have been wanting to have access to that information from where ever I am. I wanted the ability to share the information from where I was and have others be able to use that information to better their understanding.
Yes, I have had cellphones and have called others, but the information is not that useable in voice form. The information needed to be convered to data elements that could easily be used and reused. Voice only (at the current time) allows us to hear then act upon the information and not store that information in a searchable repository or to easily share that information back out.
Yes, I have PDAs (Palm-based handhelds), but they need to synch with other devices to share information and the e-mail capabilities were not the best around. The 3rd party applications on the Palm and the fantastic operating system that is fast and small are great features that will be hard to beat by anybody.
I have been looking for a solution to have the information I wanted when I want or need it in my hands. The Hiptop gets me much closer to that goal. I tend to use e-mail to share ideas with myself and others. This weblog is another method of doing the same. Being able to search for an address and get a map is a solid tool to have at all times.
This is a personal quest to have the Model of Attraction (MoA) extend back to myself. The MoA not only helps us think about the attration between the user and information during the finding tasks, to help improve findability, but in phase where the user wants information to stay attracted to them. My Hiptop is my information attraction device. I can push an e-mail to myself that has the name, address, time, and phone number needed to do to a party with friends that have come in from out of town. I can access my Amazon Wishlist when I am in a store to help remember the author or title of a book, CD, or DVD I have been seeking. This bookstore amnesia (or musicstore amnesia) can be a thing of the past. The Hiptop provides me the information in my hand and gives me the access to the information I do not have at hand wirelessly.
There will be some experiments to see if I can improve on the information attraction to keep the information closer to me. Am I getting rid of my Palm? No, as there is information in it that I prefer in the format it is in. I will be keeping my cell phone as it has great reception and is CDMA (I found having a non-dominant cell phone technology is an advantage during emergency times, like being in San Francisco during September 11, 2001, which is a TDMA and GSM dominant city. I was one of a few that had no problem getting a signal to call out). It is rather awkward having three devices with through out the day. We will see how it goes.
Lessig discusses the future of the public domain over at O'Reilly Net.
Decisionmaking about design is critical and demonstrated. This walk through of how design influences impressions of a product. Communicating a message is important in the words and visual design. Each of these samples builds an experience and expectation for the product.
An intriguing piece in the Mactopia section of the Microsoft site about Presentation tips from Dale Carnegie Training. The "plan" section reads:
This sounds like it is straight out of a user centered design or user experience design article. This would even be at home in an advertising or public relations primer. Heck, it is just smart communication technique and one of the very basics, we must understand the user/audience.
- Describe your audience as it relates to the topic รณ their knowledge and experience, their needs, wants, and goals. Ask yourself, "What does my audience know about this topic?"
- Define the purpose of your presentation as it relates to the outcome you seek. Is your intention to inform? Persuade? Motivate? Teach? When you clarify your purpose, you will more easily hit your target.
- Plan the content of your presentation around your purpose and your audience's interest and level of understanding. Use words and phrases common to your audience, and focus on your purpose.
Lawrence Lessig has a new book, The Future of Ideas, in which he discusses the freedom of information flow that drive innovation and commerce. He also discusses the hinderance that some industries try to place on this flow of information and the direct and indirect effects this has on growth of ideas and expanding markets.
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