The Art of the Pivot
We live life linearly, but there are many tangents and crossing points. Physical life makes surfing those tangents not an easy task, but it is part of the brilliance of digital life to surf serendipitously with purpose. Every now and then, with more increasing regularity I find myself in awe (yet with each occurrence with banality creeping in) of the tangential currents that draw life closer and the world smaller.
Flickr provided this evening's wonderful spark. While peering through the lens of my friends and "contacts" photos I clicked on one that had a familiar scene, it was not that I knew the people in the photo, but it was the table, cups, and feel of the place. It was a photo in the Pork Store on Haight Street. I have had so many wonderful breakfasts there from when I live behind the restaurant on Waller, to trekking over from where I lived on Arguello, to the pilgrimage on nearly every trip I make to San Francisco.
What made this particular photo special was not that I easily recognized the scene, but I double checked in Flickr's tags to see a "porkstore" tag. I clicked the tag to see if that photographer had entered more photos in the Pork Store, but no. I clicked to see "all other public photos tagged with porkstore". In doing this I saw in the thumbnail somebody I thought I recognized. I clicked to the larger photo to ensure it was somebody I had just met yesterday. The world just shrunk.
What was the point of this? It is the ability to pivot or surf in new direction that is related to where we are all thanks to the hyperlink and meta information. As the web has changed my perception of what is right and possible in the world, I increasingly find one of the major differentiators between physical life and digital experiences is the pivot. Including hyperlinks or means to pull information closer to you that is tangential to the current desire or direction. When relevant information is not hyperlinked it is lacking the pivot. Or when there is a lack of ease to find associated information that is relevant to what is in the browser and relevant to the person consuming the information or object on their screen it is frustrating for the user and disappointing as a developer knowing the ease of the solution and the great value it adds.
Oddly, one of the interfaces I love also bothers me for its lack of the pivot. The iPod is great, but it is missing one pivot option that is now driving me nuts. When in Shuffle mode and I hear a song I like by an artist I like often want to pivot and listen to more of that artist or that album. This should be an option on the center button, just like getting to add song rating, scroll through the song, etc. Not only is it in Shuffle mode it is when listening to mixed playlists or soundtracks. It should not be that difficult to implement, one of the screens clicked to from the center button, while listening to a song, should bring up a "listen to more by this artist or album" option. Then life would be so much better.
Comments are closed.